Tuesday, June 30, 2009

Zac Efron sails

Here is the recipe: get one movie celebrity, go sailing, and quickly there are paparazzi photos of the event splashed in all forms of non-sailing media. This seems to be a foolproof plan, and was recently demonstrated when Zac Efron went for a sail last week at Marina del Rey in Los Angeles to prepare for an upcoming movie role.

While it is unlikely that this occasion made much of a contribution to the 15,200,000 listings that Google has for him, this youthful star of the “High School Musical” franchise gave the sport a bit of a boost with over 50 websites picking up the story. For the astute observer of the photos, it was noticed that Zac’s day on the bay was in a Lido 14, and his instructor was none other than Olympic medalist Pease Glaser.

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At 7:11 AM, Anonymous Anonymous said...

And wearing a Glaser Sails hat. Good for her.

At 1:38 PM, Anonymous Alistair Murray, Melbourne, AUS said...

I was interested to read your item “Sailing Goes Hollywood”, with Zac Efron snapped sailing by the paparazzi (in ‘Butt 2877). I have always believed we need the public to see more high profile people sailing, to give our sport some great exposure.

In October in Sydney we are hosting the World Masters Games and one of the classes participating is the Tasar dinghy. Imagine our delight to have it confirmed that one of the competitors is Prince Frederick of Denmark, who is a real celebrity here as a result more than anything of marrying an Aussie!

On our local “Who Wants to be a Millionaire” show last night, the question was “What sport does Prince Frederick participate in?” The answer, on national TV, was “sailing” with “Tasars” at the “World Masters’ Games” as elaboration. Promotion/exposure of three great brands! Bring it on!

At 1:30 PM, Blogger Scuttleblog said...

More sailing from Zac: http://www.efronfreak.com/2009/07/20/zac-efrons-smooth-sailing/


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