Wednesday, September 08, 2010

America's Cup at Oracle OpenWorld 2010

The annual Oracle OpenWorld gathering is the world's largest and most important conference for Oracle technologists, business users, and partners. A real "kumbaya" for the techies, but not likely the place to share sea stories and Mount Gay rum drinkies. Or maybe it is.

This year’s conference in San Francisco, CA will also feature Oracle CEO Larry Ellison’s latest acquisition, the America’s Cup. The opportunity to meet and greet with the Cup along with Tom Ehman, Ian "Fresh" Burns, and others from the BMW Oracle Racing team will be on September 19th at 7:45 p.m, the 20th and 21st at 10:15 a.m. and 3 p.m., and the 22nd at 10:15 a.m.

Normally you'd have to pay $75 to get into the "Discover" portion of Oracle Openworld 2010, which gives you access to OpenWorld, JavaOne and Oracle Develop. But the team is offering free admission to the event exclusively for readers of Latitude 38 and Scuttlebutt so sailors get a shot at seeing the Cup as well. To get your free admission, you need to do the following:

Go to

Then select "Discover" on the home page. On the login page you'll need to enter an email address, create a username and password and enter the code: ODS10. Then you'll fill out your contact info, and complete a short survey asking you about a bunch of things that were over our heads - we just checked "n/a" on all of them. Then you're good to go. If all the stuff on the surveys makes sense to you, then you'll probably want to stay for the other stuff!

Thanks to Latitude 38 and BMW Oracle Racing for the details.

Additional information added Sept. 16, 2010:

The America's Cup Pavilion provides an exciting showcase for the BMW ORACLE Racing Experience and the recently won, coveted America's Cup, the oldest trophy in international sport and sailing's pinnacle event. Oracle OpenWorld, JavaOne, and Oracle Develop attendees can view the America's Cup as well as a scale model of the winning yacht, USA 17, which will be on display daily. Periodically throughout the conference, BMW ORACLE Racing team members will be onsite to sign autographs for attendees. Stop by for a morning show and daily panel discussions hosted by BMW ORACLE Racing's Tom Ehman to learn about teamwork and technology. Sail in between sessions to lounge in comfortable seats and watch dynamic videos playing on LCD screens throughout the experience. Shop for technical sailing gear and fashion apparel from SLAM (official outfitter for BMW ORACLE Racing) at an exclusive retail shop.

Schedule of Events

America's Cup Pavilion/BMW ORACLE Racing Experience
Sunday: 7:45 p.m. - 9:45 p.m.
Monday: 7:30 a.m. - 5:30 p.m.
Tuesday: 7:30 a.m. - 5:30 p.m.
Wednesday: 7:30 a.m. - 5:30 p.m.
Thursday: 7:30 a.m. - 5:30 p.m.

America's Cup and USA 17 Model Viewing
Sunday: 7:45 p.m. - 9:45 p.m.
Monday - Wednesday: 7:30 a.m. - 5:30 p.m.

America's Cup Morning Shows and Panels
Sunday: 7:35 p.m. - 8:05 p.m.
Monday/Tuesday: 10:15 a.m. - 10:45 a.m.; 3:00 p.m. - 3:30 p.m.
Wednesday: 10:15 a.m. - 10:45 a.m.

BMW Oracle Racing Team Autographs
Sunday: 8:05 p.m. - 9:05 p.m.
Monday/Tuesday: 10:45 a.m. - 11:45 a.m.; 3:30 p.m. - 4:30 p.m.
Wednesday: 10:45 a.m. - 11:45 a.m.

BMW Oracle Racing Team Q&A Sessions
Monday - Wednesday: 1:30 p.m. - 2:00 p.m.

Slam Retail
Sunday: 12:00 p.m. - 9:00 p.m.
Monday/Tuesday: 10:30 a.m. - 6:00 p.m.
Wednesday: 9:00 a.m. - 6:00 p.m.
Thursday: 9:00 a.m. - 4:00 p.m.

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